The SMART-TOUR project is implemented through six Work Packages, which consist of specific Deliverables for each beneficiary, and determine the actions to be implemented for each beneficiary in order to successfully complete the project.
WP1: Project management and coordination
Work Package 1 includes all the actions related to the coordination of the implementation of the Action, the solving of problems, its financial management and the provision of reports to the Joint Technical Secretariat. The coordinator of WP1 is the Region of Crete as the main beneficiary and all Beneficiaries of the Act participate.
Deliverables of WP1:
WP2: Publicity and Information
The deliverables of Work Package 2 are implemented with the active participation of all the Beneficiaries of the project. It includes the creation of a communication plan, the development of a website and digital project identity from the Region of Crete, the production of printed & electronic publicity material, promotional actions in media and social media, as well as the organization of a central conference in Greece.
Deliverables of WP2:
WP3: Development of strategic planning
Work Package 3 aims to develop a modern strategic framework for sustainable tourism development harmonized with the modern requirements and possibilities of the digital age. It includes Research and analysis of the tourist market (market analysis) for the needs of Cyprus and Crete. It also includes the development of a strategic promotion, communication and promotion of island tourist destinations as well as the specialization of modern requirements for the promotion and promotion of tourist products by region and common goal.
Deliverables of WP3:
WP4: Digital promotion of tourist heritage and experience
Work Package 4 aims to highlight the cultural-natural heritage as poles of tourism development by exploiting innovative digital media and IT technologies. In the framework of the WP, thematic tourist routes will be designed and will be depicted on thematic maps, a portal of interactive virtual tours will be created based on the proposed thematic routes, which will be enriched with material from all of the Beneficiaries. It also includes the implementation of innovative IoT display applications and augmented reality tools, the organization of tours and presentations of thematic routes to tour operators and public bodies active in the tourism sector, as well as the implementation of digital mapping and mapping of selected Walking Paths of Special Natural Beauty and Cultural Interest in small islands of Greece.
Deliverables of WP4:
WP5: Development of skills-partnerships and operational strategy implementation
Work Package 5 aims at the intelligent release of the tourism potential of the cross-border region to improve the attractiveness of tourist products and destinations and the cross-border attraction of visitors through a digital environment. WP5 includes the education and training of Tourism professionals for the strategy of promoting tourism in the digital age, information and capacity development in matters of security, risk management - and cooperation for the exchange of know-how and the exploration of possibilities for joint interregional and transnational actions and the operational development of a digital promotion and promotion strategy for island tourist destinations.
Deliverables of WP5:
WP6: Creation of a joint holiday package
The purpose of the Work Package is the creation of a common holiday package of thematic interest between the regions of the beneficiaries (Crete, Cyprus, North Aegean) with the aim of the cooperation of all the Beneficiaries in the common field of interest, tourism with an emphasis on the common characteristics (islandity, culture, gastronomy, coastal tourism, marine tourism, ecotourism, etc.).
Deliverables of WP6: